Kylie Kelce, who is married to football star Jason Kelce, didn't expect to be in the spotlight — in fact, she's much more of a behind-the-scenes girl ... up until now.
Now that Jason and his brother, Travis Kelce, are in the headlines because of their successful podcast, "New Heights," and the fact that Travis, 34, is dating Taylor Swift, Kylie is warming up to being in front of the cameras.
"It has definitely been a whirlwind. The documentary [Kelce] ended up being extremely successful — more than we could have ever anticipated. We joked around before it launched that it might just end up being the most expensive home video we've ever made, and that's OK! We are really, really grateful for the support and then everything else that's gone on, even just the success of the Eagles early in the season. It's been a lot of fun to see Jason be appreciated on another level. I love seeing people love Jason and now they get to hear him on the podcast and hear his humor and intelligence," Kylie, 31, who is partnering with premium chocolate maker Lindt as the brand debuts its first ever ad that will air nationally during Super Bowl XVIII during the first quarter, exclusively tells Morning Honey.
"And same with Trav and how well they play off each other. It's been a lot of fun," she continues. "I don't necessarily seek out attention, but I will say in this moment, I want to take the narrative and use it for good. I want to focus on things that I feel passionately about or strongly about. I want to draw attention to things that we feel passionately about and show how we can make things into a positive. I appreciate the support and the following from people. I will continue live as authentically as possible and hope people are OK with that. And if they're not, I will just keep going!"
Being a good role model is important to Kylie, who shares three daughters, Bennett, 11 months, Elliotte, 2, and Wyatt, 4, with Jason, 36, especially as she parents her kiddos.
"From the beginning, I've made sure to be careful about how I talk about myself. It's important to model behavior — monkey see, monkey do mentality. Our girls are like parrots, everything I say they will repeat. They're picking up on everything and are like little sponges, so I am super conscious about how I talk about my body, how we talk about our bodies, how we talk about other people," she shares.
"Just a couple of weeks ago, our oldest said, 'Did you see her earrings?' And I was like, 'Well, did you like them?' She was like, 'Yeah,' and I said, 'Well, you can tell someone that; that's a nice compliment to share.' We're working on those types of things of how to help them interact with other people but also how they see themselves."
In the meantime, the mom-of-three is excited to tune into the Super Bowl, as Travis' team, the Kansas City Chiefs, will play against the San Francisco 49ers on Sunday, February 11, which is why her partnership with Lindt made sense.
"Partnering with Lindt and LINDOR truffles was a no-brainer because of how much I already enjoy them. I usually eat them as a sweet treat in my everyday life. When our girls go to bed, it's a little reward for me," she shares. "I have such a love for LINDOR truffles already that when they were talking about incorporating them into your game day spread, it made so much sense. I know that for us, our focus is always on those saltier snacks on the table, and so the thought of mixing in little moments of bliss with LINDOR truffles made perfect sense. Why wouldn't you have them on the table? There's a flavor for everyone!"
As for what it was like for Kylie to be in front of the camera, she said her team was "very supportive and encouraging" as she attempted to get out of her comfort zone. "It gives you a little boost of confidence to keep you going. I will say the one part that was the easiest was sitting down and reenacting watching the game because that's easy! I've watched enough football, I can do that all day. It was a fun day," she says. "And the best part about that was I did exactly what you're supposed to do on the big day."