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Liquid lipstick is one of the most common cosmetic products in the country, as it has even helped Kylie Jenner become a makeup mogul after starting her cosmetics brand with a set of lip kits.
As popular as they have become, people tend to find the matte finish drying and hate when the intense pigment ends up transferring to their straw or clothing. But several brands have formulated products that give a long-lasting matte look without drying out the skin or fading away after having a sip of water.
What is liquid lipstick?
Liquid lipstick is a form of makeup that brings pigment and sheen to the area, and the distinctive difference is the formulation, while traditional lipstick is typically in a wax tube. The liquid formula can come in a variety of finishes such as matte, gloss, frosted, satin and creamy.
In its liquid form, the product is extremely pigmented and has a smoother application. They have become increasingly popular since Jenner launched her cosmetics brand. In 2016, she shocked the world with the launch of the Kylie Lip Kit. The kit included a lip liner and liquid lipstick and sold out within seconds. The product quickly made her one of the wealthiest people in the nation — all before turning 18.
What started out as a collection of lip products has evolved into a cosmetics company that includes face, body and skincare products. “I don’t really do it to make money or think that far into the future if this is going to be super-successful. I just knew my talents and was passionate about make-up and lips and lipsticks,” she explained to Harper's Bazaar Arabia. “It’s been a real love of mine for as long as I can remember. I never even knew that you can really turn your passion into a business, you know. I just followed my heart and went with how I felt. Now I just feel so blessed every day to wake up, have fun doing what I love and make a career out of it. It’s amazing!”
The reality starlet has built an empire surrounding her love of full-looking pout. Fans can incorporate her favorite product into their daily makeup routines, knowing the products they're using are smudge-proof, waterproof and mask-proof.
Keep scrolling to shop our favorite smudge-proof liquid lipsticks!
Kylie Cosmetics' Lip Kit retails for $32 at ulta.com.
Dose of Color's Lip Set Duos retail for $29 at amazon.com.
KVD's Everlasting Liquid Lipstick retails for $21 at kvdveganbeauty.com.
Fenty Beauty's Stunna Lip Paint retails for $26 at sephora.com.
Smashbox's Always On Longwear Matte Liquid Lipstick retails for $27 at sephora.com.